Post tagged with "customer engagement"

Our Thinking

Penny Arcade suggests dislodging mynocks to save energy. That’s not the efficiency tip you’re looking for.

  • By Aaron Tinjum
  • April 1, 2014

Most arcades aren’t considered energy efficient.

In fact, a recent report estimated that video games used more than 16 terawatt-hours of electricity in 2010 — about 1% of total US residential electricity consumption.

That’s why we were pleasantly surprised when Penny Arcade – one of the most popular and longest-running gaming webcomics – yesterday ventured into the subject of energy efficiency, featuring Opower’s Home Energy Report in a strip titled Volt Hunters.

© COPYRIGHT 1998 – 2014 PENNY ARCADE, INC.

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Our Thinking

Happy April Fools Day! Celebrate with these 10 energy jokes that are as corny as ethanol.

  • By Barry Fischer
  • April 1, 2014

We take a quick pause from our regular programming to provide some energy-related humor on April Fools Day.

Here are 10 energy jokes of which we hope you will like at least one. Thanks to folks from across the Opower team for contributing these 100% clever, 85% corny, and, believe it or not, mostly original quips.

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Our Thinking

Behold the Power of Information! It’s changing the way customers view their utility company.

  • By Timur Hicyilmaz
  • March 26, 2014

Engaged CustomerAccording to Accenture, the average utility customer spends no more than 9 minutes per year engaging with their electric utility. And most of this engagement is related to billing or outages: customers are either questioning their bills or calling to report that their power has gone out.

Meanwhile, personalized dialogues between a utility and its customers about things like smart meter data and energy efficiency are far less common. But that is changing.

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