Post tagged with "customer engagement"

Our Thinking

Her utility went all-in on energy efficiency. Her customers are still thanking her for it.

  • By Casey Davis-Van Atta
  • December 1, 2014

banner 1.1

In case you missed it, we recently launched a new series on the Opower blog — profiling some of America’s most inventive utility leaders, behavioral scientists, and messaging experts. It’s all building toward PowerUp, where these innovators will take the stage at our annual utility summit in Miami.

Glenn Steiger at Alameda Municipal Power was our first feature. Today, we’re publishing our interview with Vicki Campbell, DTE Energy’s Director of Energy Efficiency. Keep reading to hear her thoughts on customer engagement, how Home Energy Reporting evolves over time, and what’s next for DTE.

Read More
Our Thinking

3 major themes that fueled one of Europe’s biggest energy industry gatherings

  • By Aaron Tinjum
  • November 26, 2014

Read More
Our Thinking

We talked shop with 50 small business owners. Here’s what they told us about their utilities.

  • By Casey Davis-Van Atta
  • November 20, 2014

banner 1.3

We wrote recently that the old business model for European utilities is coming to an end. What replaces it will be dramatically more customer-centric — a model where utilities position themselves as trusted energy advisers to the people they serve.

That change will be a big boon for European households, who want their utilities to help them keep rising energy bills in check. But it might be even more beneficial to Europe’s small and medium enterprises (SMEs), which spend an average of 5x more on energy than residential customers do.

Read More
Older Posts