The article below, authored by Opower’s cofounder and President, Alex Laskey, appeared in The Christian Science Monitor on April 22, 2014. You can read the full op-ed here.
Four reasons to be hopeful this Earth Day
By Alex Laskey, op-ed contributor
On the first Earth Day in 1970, environmental sentiment was brightly painted, proudly worn, and full of fierce optimism. Ask people about the planet now, and you’re likely to hear that our political will has faded, even though our problems are worse. We’re facing a climate crisis that’s global and accelerating. Grand political solutions are far from view. The problem itself — carbon pollution from fossil fuels — isn’t something we can “see” in a traditional sense. It’s also irreversible, and a failure to act could tank the biosphere in ways we can’t even imagine.
And yet, today, I’m hopeful.